Secrets of a successful crowdsourcing campaign
In case you haven’t heard, a man raised nearly $60,000 to make potato salad as a spoof on a popular fundraising site. If he can do that, a campaign to raise money for feeding hungry children or building a school in a war-torn country should be a snap, right?
Wrong. The Internet is littered with humanitarians struggling to raise the money and gather the resources for projects that could make a positive impact in the world.
So, what is the secret to a successful crowdsourcing campaign? It’s simple, really: make it easy to give. Here are some ways you can make it easy for supporters to back your…
