Promoting membership with new ideas, even some that challenge tradition
Strengthening Rotary’s membership is not just important for incoming district governors, it’s critical. That’s the message they received from several key speakers at their training event, the 2015 International Assembly in San Diego.
For membership to grow, leaders must be willing, for example, to ease stringent club meeting protocols and make other efforts to accommodate a younger, digitally oriented demographic.
Seventy percent of Rotary members are 50 years or older, while half of the world’s population is under 30, according to Rotary leaders. The contrast shouldn’t be something to fear,…